ADOBE CQ5 CASE STUDY

Dalhousie worked with nonlinear by establishing a governance strategy, a critical first step as it ultimately set the stage for branding, architecture, messaging and content. This decision has largely been validated by the successful rollout of the platform to the wide range of largely-autonomous content authors across the institution. Become an Experience Maker Kickstart your customer experience management abilities with personalized learning in Experience League. Get Adobe Experience Manager Assets up and running with this implementation guide. To that end, CMSWire recently interviewed two Adobe CQ clients — online travel hub Travelocity and online self-service moving resource MyMove — to find out more about exactly how they have been using Adobe CQ to improve multichannel digital content presentation and personalization. Learn more about Experience League.

Learn more about Experience League. By Dan Berthiaume Mar 13, Learn how you can develop your skills, engage with a global community of peers, and earn career-advancing recognition. Finally, they needed a CMS that had an intuitive user experience for the large number of non-technical staff that served as content authors. Become an Experience Maker Kickstart your customer experience management abilities with personalized learning in Experience League. We’re a Leader in web content management again, hitting the right marks in the right places in Gartner’s Magic Quadrant comparing web content management vendors. Solution Dalhousie worked with nonlinear by establishing a governance strategy, a critical first step as it ultimately set the stage for branding, architecture, messaging and content.

We also have a Reader Advisory Board. Adobe Experience Manager Sites Resources While you focus on creating great customer experiences across all your channels, stdy some time to get to know the context around Adobe Experience Manager Sites. Dalhousie worked with nonlinear by establishing a governance strategy, a critical first step as it ultimately set the stage for branding, architecture, messaging and csse.

Through an internal audit, Dalhousie discovered that it was operating over web properties, each site driving varying messaging, using diverse tools and systems. Those brands include country-specific sites for locales such as Canada, Mexico and Argentina. Visit the Adobe Experience Manager community. Greater clarity, greater focus from governance to launch and everything in between. A reflection of brand.

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Delivering a unified, personalized experience across all your channels is vital to wtudy modern digital platform. Read more about us or learn how to advertise here.

adobe cq5 case study

Inspiring minds for nearly two centuries, Dalhousie University provides world-class education coupled with legendary Maritime charm. Travelocity also provides back-end online travel management functionality for third-party online entities including Yahoo, AOL and Capital One.

adobe cq5 case study

The infrastructure supporting the constellation of sites is cqse and redundancies in technologies have been eliminated. While you focus on creating great customer experiences across all your channels, take some time to get to know the cq55 around Adobe Experience Manager Sites. Finally, they needed a CMS that had an intuitive user experience for the large number of non-technical staff that served as content authors. We’re a Leader in web content management again, hitting the right marks in the right places in Gartner’s Magic Quadrant comparing web content management vendors.

Implementation guide Get Adobe Experience Manager Assets up and qdobe with this implementation guide. First and foremost, the nonlinear and Dal teams were able to successfully consolidate more than sites totallingpages of content with a large number of content authors onto a single, supported platform. We provide articles, research and events for sophisticated professionals driving digital customer experience strategy, evolving wtudy digital workplace and creating intelligent information management practices.

The project moved into a phased consolidation where the defined roadmap to merge properties saw the first, most critical nine assets combined under dal. The site offers checklists, tips and tools to help consumers who are going through a move. This meant a lack of consistency in branding and content, as well as increased operational costs in managing all of these properties.

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Background Inspiring minds for nearly two centuries, Dalhousie University provides world-class education coupled with legendary Maritime charm. Adobe Experience Manager Community Questions or suggestions?

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Adobe touts its Adobe CQ platform and the various marketing solutions it supports and integrates with as a means for marketers to easily manage and deliver multichannel digital content. A strategy engagement as well as criteria for the selection of a new, casd Content Management System provided the foundation for the ultimate goal of replacing more than nine different technologies currently being used.

Go to Experience League. This platform was chosen in large part because of its friendly user experience for content authors. Powered by Sitecore and Coveo.

Experience Manager Sites Resources

By removing the responsibility for making routine fixes tsudy the Web CMS, MyMove could free up IT to focus on more critical development issues and increase speed to market of new features. Email This Stumble This. Serving over 15, students across several campuses, Dalhousie attracts students from around the globe.

To that end, CMSWire recently interviewed two Adobe CQ clients — online travel hub Travelocity and online self-service moving resource MyMove — to find out more about exactly how they have been using Wdobe CQ to improve multichannel digital content presentation and personalization.

Case Study: Travelocity, MyMove Enhance Web Content Management with Adobe CQ

Kickstart your customer experience management abilities with personalized learning in Experience League. Thus general copywriters can create thematic content for reuse across a variety of sites and channels without having to understand all the formatting and other associated issues.

The university was also looking for a new CMS with a stable future and a clear roadmap after their previous CMS vendor went out of business, leaving them without the support they needed.